It was just over a year ago that we let the cat out of the bag with regards to the Bemz Inspiration Store.
Our ambition with the store was for it to be a place for customers to get ideas, advice and, like it says on the tin, inspiration.
Many of our customers have told us that they get stuck at the final stages of the buying process: they can't decide on a fabric; they feel daunted by making a choice online for such a large piece of furniture as a sofa; they are unsure of how the fabric color or pattern will work with the rest of the decor in the room in question...
We hope having the Inspiration Store available to you will help alleviate some of these concerns. Our goal was not so much to sell products but rather deepen our relationship with you, the customer.
We all need a little hand-holding at times and the Store gives you the opportunity to drop in, see the products first hand, get advice and ideas from our experts as well as have your questions answered.
One year on and it's turned into a wonderful meeting place. We've hosted one Inspiration Marathon, five press meets, one princess photo shoot and one very successful customer event there.
The Inspiration Store has been given at least 12 facelifts (!) and has seen over 6000 visitors since its inauguration.
This Saturday, December 11th, VIPs (that you!) are welcome to drop in for a spot of tea and something sweet to help celebrate our Inspiration Store success and first birthday. See you there!
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