So maybe the chances of you making it to Stockholm in the very near future are not so great but wouldn't it be nice to have a wee tour of the Bemz Inspiration Store all the same? Thanks to Design in Vasastan you can. They published this video tour of the store on YouTube.
On it you will hear Lisbeth, our Design Director, telling us (in Swedish) about how the store is used to showcase our latest fabric and design launches as well as to get some one-on-one contact with our customers. You'll see a lot from the latest Designer collection by Bantie as well as Designers Guild and I think I saw a sofa or two sporting our Loose Fit - Country Style slipcovers as well as the ever popular Stockholm Stripe and Unikko fabrics.
I think this is something we should do each time we give the store a facelift. What do you think?